For immediate release

Toronto, ON – May 12, 2010 – – D FILMS is pleased to announce that it has acquired all Canadian rights to the comedy feature ROLLER TOWN, which will star members of one of Canada’s hottest new comedy troupes, Picnicface, in their eagerly awaited first feature film. The producers of ROLLER TOWN will be Bill Niven and Jay Dahl. The announcement was made jointly today by Tony Cianciotta, President of Acquisitions for D Films and by Bill Niven, President, Bad Astronaut Inc.

Halifax’s Picnicface has been hailed as one of the boldest and most hilarious comic talents working today, earning a slot as a finalist in this year’s YouTube comedy awards. They are currently headlining at major comedy festivals, including the Vancouver Comedy Festival and the San Francisco Comedy Festival, and are opening for acts such as David Cross (Arrested Development, Mr. Show). The troupe has a huge online following. Their 30-plus short films have been watched collectively 45 million times on various video Internet sites, attracting the praise of A-List comedic talent such as Will Farrell, Adam McKay (ex-SNL and writer and director of most of Farrell’s films) and Kids in the Hall’s Dave Foley and Mark McKinney.

ROLLER TOWN will be directed by Andrew Bush, Picnicface’s director who has written, shot, edited and even starred in almost every one of the troupe’s 30+ films. This will be his first feature as director. Over the past 5 years he has made two very successful short dramas: Pawn Shop and Backshift. Bush will direct from an original screenplay by himself, Mark Little and Scott Vrooman.

Said Cianciotta: “We’re delighted to partner with Bill Niven and Jay Dahl on ROLLER TOWN, and are very eager to bring the comedic talents of Picnicface to the big screen. Their brand of irreverent, unconventional comedy has tremendous potential at the box office and at other ancillary markets.”

“The D Films team really get Picnicface’s brand of comedy and the market for it.” said Niven. “This is a great match.” he added.

Production on ROLLER TOWN is slated to begin in Halifax this summer.

The deal was negotiated for D Films by Tony Cianciotta and for Bad Astronaut by Bill Niven.

ROLLER TOWN tells the story of three friends in the 1980’s trying to stop a local crime syndicate from turning their beloved roller rink into a video arcade. Leo is a 19-year-old disco roller skating hero in Sherbrooke, Quebec. He’s the hottest guy in town who can have almost any girl he wants, except for Julia – the sister of his roller nemesis, Davis. Beautiful and aloof, Julia is enrolled at the prestigious Roller Skating Academy, where disco is shunned and classical roller skating reigns. If that weren’t bad enough, the Mafia is plotting to have video games and arcades installed everywhere, threatening the future of disco roller skating. The ensuing battle between the power of disco and the power of video games leads to an inevitable, final showdown.


D FILMS is a Toronto-based, full service marketing and motion picture distribution boutique that acquires exclusive, long term rights to films across all platforms, including theatrical, television, home entertainment and internet. Launched in September, 2009, D Films is headed by distribution veterans Jim Sherry and Tony Cianciotta. The company’s first acquisition under the D Films banner was Creation, which had its world premiere as the prestigious Opening Night Gala at the 2009 Toronto International Film Festival. Current and upcoming releases include the War II epic Max Manus which will also be released by D Films in the U.S. this June, and the thriller, Tehroun. The family film Sophie and action/drama A Million Colours are both currently in production and will be released this Fall. The historical drama Winnie, starring Oscar® winning actress Jennifer Hudson as Winnie Mandela and Academy® Award nominee Terrence Howard as Nelson Mandela, will start shooting in South Africa on May 31, 2010 and will be released in 2011.

D FILMS recently signed an exclusive, multi-picture, DVD distribution deal with Sony Pictures Home Entertainment, Canada (SPHEC).